Soft Serve
That perfect swirl. Plain, flake, nut, dip — or all of it.
VICTORIA BAY · BEST OF GEORGE 2024
The sweetest stop on the bay.
Original soft serve, slush puppies, toasties, slap chips & ice-cold drinks — made with a smile at Victoria Bay. En nog meer… kom kyk vir jou self!
OUR STORY
A little stall with a big heart
Tucked into the bend at Victoria Bay, Mamaliousis Original Soft Serve turns sunny days into proper holiday memories. What started as a love for that perfect swirl of soft serve has grown into the bay's favourite sweet stop — slush puppies for the kids, toasties and slap chips when the hunger hits, and a cone in hand while you watch the waves. Run with heart by Wilma Maritz, it's the kind of place you find on holiday and end up visiting every single day.
Remember your grandma's cupboards… Mamaliousis.
4.9★ Google
Best of George 2024 — Finalist
Loved by locals & holidaymakers
ON THE MENU
Treats for the whole family
Slush Puppies
Ice-cold and ridiculously refreshing. A bay classic.
Toasties
Golden, gooey, and just what the day ordered.
Slap Chips
Hot, salty Chip Stix done right.
Cold Drinks
Coke, Fanta, the lot — straight from the ice.
Coffee & Hot Chocolate
For the cooler days and the early walks.
Donuts
Soft, sweet, and best shared (or not).
Strawberries & Ice Cream
Summer in a cup.
FROM OUR FANS
Loved by locals & holidaymakers
“Delicious ice cream! The toasted sandwiches are tasty and we love the Slush Puppies. The staff are friendly and fast — we went every day on our holiday at Herald's Bay. It was the highlight of our trip.”
Genevieve
“Delicious ice cream with a very friendly lady taking the order. Don't be misled by the 'dip in a cup' — it's much more than meets the eye!”
Christelle
“Friendly service and the best-tasting ice cream. A wide variety to choose from, plus toasties, hotdogs, slushies and Chip Stix.”
Roxy
4.9 ★★★★★11 Google reviewsBest of George 2024 Finalist
PRIVATE HIRE
Bring Mamaliousis to your event
Want that holiday feeling at your next gathering? Our mobile soft serve stall can come to you — birthday parties, markets, weddings, school fêtes and corporate days. Soft serve, slush puppies and smiles, set up and served by our team. Tell us the date and what you have in mind, and we'll sort the rest.
FIND US
Come say hello at the bay
Where
Stall 3, Victoria Bay Road, Victoria Bay (Victoriabaai), George, 6530
Hours
Open daily in season — message us for today's hours.
A LITTLE EXTRA
More than just soft serve
Right next door you'll find our Chip Stix trailer — hot, crispy slap chips made fresh. Add toasties, hot dogs, donuts and ice-cold drinks, and there's something for the whole family.
The bay's sweetest stop
Made with heart, friendly faces, and the kind of holiday feeling that keeps families coming back for another cone.